CXL minidegree Digital Psychology and Persuasion Review Part 11

· a quick recap

· dual process theory

· value propositions

· how to leverage emotions to intuitively connect with your customers

· Engage your users

· Complete the action

· Keep them coming back

· Create investment

How clear your value prop is?

How will your visitors interpret it?

Does your value proposition clearly states,

-Who is the website for?

-What are the benefits for your website visitors?

-Why is it relevant for them?

Does your value proposition contain any jargon terms that can confuse your visitors?

1.Emotional competitor analysis

2.Emotional SWOT

3.Emotional content strategy

4.Testing

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B2B Financial Copywriter specialized in getting financial brands bigger bottom-line impact with conversion-driven copy.

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Visarlinivelu

Visarlinivelu

B2B Financial Copywriter specialized in getting financial brands bigger bottom-line impact with conversion-driven copy.

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